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2025
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08
How independent websites and precision marketing enable traditional manufacturers to reach international customers directly
From a supplier that passively accepts orders to a global enterprise that actively carries out brand storytelling and market development, digital channels have become an indispensable strategic growth engine.
Cross-border e-commerce is opening up a new international market channel for the traditional funeral and interment manufacturing industry. By building professional multilingual independent websites, manufacturers can bypass traditional intermediate links and directly reach global end consumers and small professional institutions, significantly improving brand autonomy and profit margins.
A successful digital strategy goes far beyond mere online presence. It requires the creation of educational and valuable content, such as cultural guides and craft analysis videos, to establish professional authority. Using search engine optimization and social media targeted advertising, you can accurately target potential customer groups with specific needs. At the same time, integrating clear and transparent international logistics solutions and convenient payment gateways is the core to completing the closed loop of online transactions and ensuring customer experience.
This transformation fundamentally changes business logic. Manufacturers can quickly gather market feedback, drive product innovation, and build direct customer relationships. From a supplier that passively accepts orders to a global enterprise that actively carries out brand storytelling and market development, digital channels have become an indispensable strategic growth engine.